april, an AI-powered tax-filing product built to be embedded with financial services providers, appointed Raj R. Doshi as its president and chief operating officer (COO). Doshi brings over 20 years of experience in driving growth strategies and leading operations across prominent organizations including Google, TaxAct and Avantax.
Doshi’s focus will be to scale april’s embedded partnership model and expand april’s reach, further solidifying the company’s position as a leader in innovative tax solutions.
Prior to joining april, Doshi served as the chief growth and marketing officer at Blucora, where he co-owned revenue responsibility for TaxAct and Avantax. Under his leadership, he created and implemented transformative go-to-market strategies, built and scaled cross-functional teams, and structured and executed complex partnerships. These initiatives helped generate over $1.2 billion in shareholder value within four years following the sales of TaxAct in December 2022 and Avantax in November 2023.
“Raj’s extensive experience in scaling tax and technology businesses makes him an invaluable addition to our team,” Ben Borodach, CEO and co-founder of April, said. “His expertise will be crucial as we integrate with established financial services providers and expand our suite of AI-driven tax solutions.”
Doshi will be responsible for driving the company’s next phase of growth, working with existing and new clients and preparing the company for scale.
“I am very excited to be joining april at this exciting time in the company’s trajectory,” Doshi said. “This is a truly unique opportunity to help transform the way in which Americans optimize their financial wellness through proactive tax solutions powered by world class artificial intelligence.”
