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SSG Advises Hobie Cat in the Sale of Substantially All Assets to Bass Pro Shops

Hobie engaged SSG to conduct a comprehensive, competitive sale process that attracted interest from strategic and financial buyers worldwide.

byBrianna Wilson
October 20, 2025
in News

SSG Capital Advisors served as the investment banker to Hobie Cat Company II in the sale of substantially all assets to Bass Pro. The transaction closed in September 2025.

After more than 70 years as a global company in watersports, Hobie sought a partner that could honor its rich heritage and propel the brand into its next phase of growth. Hobie engaged SSG to conduct a comprehensive, competitive sale process that attracted interest from strategic and financial buyers worldwide. SSG managed a complex, multi-jurisdictional process, navigating the intricacies of Hobie’s U.S. and Mexican operations, as well as its international distribution network. Through a tailored, competitive process, SSG identified Bass Pro as the ideal acquirer.

Other professionals who worked on the transaction include:

  • Steven Wybo and Webster Andrews of Riveron Consulting, LLC., financial advisor to Hobie Cat Company II
  • Bob Corsentino, senior director and credit risk advisor to the secured lenders;
  • Thomas Allison of Portage Point Partners, independent director to Hobie Cat Company II
  • Jason W. Bank and Danielle M. Love of Kerr, Russell and Weber, PLC, counsel to Hobie Cat Company II
  • Dimitri G. Karcazes, Zachary J. Garrett, W. Colby Gifford, Philip M. Blackman, Yasamin N. Kaye and Kristina A. Bunker of Goldberg Kohn Ltd., counsel to the secured lenders
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