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Vida Capital Rebrands to Obra Capital

byIan Koplin
December 15, 2022
in News

Vida Capital, a portfolio company of RedBird Capital Partners and Reverence Capital Partners, announced a corporate rebranding, which includes the changing of its name to Obra Capital, as part of the company’s ongoing business evolution.

The company’s rebranding signifies an important milestone for the firm. The name change follows Obra’s numerous additions to their leadership team, adding seasoned professionals well-versed in crafting alternative asset management solutions. In addition, the change recognizes the firm’s continued dedication in generating uncorrelated returns for investors while managing downside risks and focusing on long-term results.

“Our business has evolved dramatically in recent years, including an expansion of the asset management solutions we offer, enhancements to our in-depth cross-asset approach and considerable additions to our leadership and management teams,” Blair Wallace, president and chief executive officer, said. “With our diversified scope of in-house capabilities, we can more deeply engage with a range of global investors and customize opportunities and capital solutions that fit their mandates and risk profiles. We are focused on measuring risk versus reward, working to protect investment principal while structuring investments for asymmetric returns, and offering strategies that we believe meet the targeted objectives of our sophisticated investors.”

“While we are proud of our history, the transition to Obra is an important step in a new and exciting chapter for our Company,” Wallace said. “We’re excited to unveil updated branding that more accurately reflects the company we’ve become.”

Obra, a vertically integrated firm with a specialized approach to alternative investing, provides a range of products that vary in objectives allowing for unique investment solutions designed to address each investor’s needs. Obra continues to be a provider of longevity investing, focusing on life settlements, life-contingent asset-backed loans, life-contingent structured settlements and annuities. The firm has evolved to cover three additional core strategies:

Insurance Special Situations: Obra’s insurance strategies are developed to achieve uncorrelated asymmetric and differentiated risk-adjusted returns by providing customized, solution-based capital and sophisticated structuring to finance and insurance-related opportunities that exhibit quantifiable and management risks.

Structured Credit: The firm’s leadership team has a longstanding presence in CLO and other structured markets as investors and managers. Obra’s strategies aim to create relative value through a multi-dimensional underwriting process and to mitigate downside risks through thoughtful structuring to achieve asymmetric outcome profiles.

Asset-Based Finance: Obra’s asset-based finance strategies strive to be cycle-agnostic and produce non-correlated returns by offering principal-protected returns through market cycles. The firm looks for assets that perform based on contractual outcomes and/or the operational efficiency of an originator rather than macro-outcomes outside of the company’s control and analysis.

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