Triumph Bancorp completed an extensive rebranding effort, including a change of the company name to Triumph Financial. Prior to the market open on Dec. 2, 2022, the company’s common stock will begin trading on NASDAQ under the ticker symbol “TFIN.” This will replace the company’s current ticker symbol for its common stock “TBK,” which has been used since its initial public offering in November 2014.
In addition to the Triumph Financial rebranding, the brands Triumph Business Capital, Triumph Insurance Group and Triumph Commercial Finance have consolidated factoring, insurance and banking services for the transportation industry to go to market as a single brand – Triumph.
“The new Triumph Financial name and logo reflect our evolution from a bank holding company to a financial and technology company focused on payments, factoring and banking,” Aaron P. Graft, vice chairman and CEO of Triumph Financial, said. “The Triumph brand consolidation is much more than a name change and logo update. It reinforces our commitment to providing the transportation industry with access to the tools and services they need to grow their businesses.”
“As we look to the future of transportation, we want to make our total service offering as explicit as possible – that Triumph can support and serve growth-minded transportation companies of all sizes or years in business, and in ways that go beyond faster financing,” Geoff Brenner, president of the Triumph factoring division, said. “This brand consolidation demonstrates our commitment to being a more holistic financial partner to the companies we serve. We are uniquely positioned to deliver additional value through a combined offering of invoice factoring, fuel discount programs, truck and cargo insurance and access to equipment finance, banking and treasury management services. The newly formed Triumph enables us to deliver that stronger message to our current clients and the business we believe we are in a better position to now earn.”
