Star Mountain Capital, Star Mountain Fund Management exited through the Truelink Investment in Channel Factory. Truelink Capital is a Los Angeles–based private equity firm focused on tech-enabled services and industrials sectors. The transaction marks a successful exit for Star Mountain and other shareholders.
Since Star Mountain’s investment, Channel Factory has successfully executed a number of valuable growth initiatives, including the expansion of its value proposition through strategic partnerships with Google and other social platforms, geographic expansion in Europe and Asia, and the professionalization of the management team, including the addition of experienced board members.
“We thank the team at Star Mountain Capital for their support and guidance,” Tony Chen, founder and CEO of Channel Factory, said. “As our first institutional capital partner, they helped our business grow and expand globally as we leveraged their significant expertise in the Advertising and Marketing industry. We are excited they will continue to be a minority owner in Channel Factory’s next chapter of expansion.”
“Since Star Mountain invested in Channel Factory, the company has been able to deliver outstanding growth and profitability,” Bruce Eatroff, managing director of Star Mountain Capital, said. “We’re proud to remain shareholders at Channel Factory in this new cycle and confident that they will achieve even more success.”
