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Home Deal Announcements

Siena Lending Group Agents a $100MM Credit Facility for Consumer Branded Co

Backed by Siena and Benefit Street, a beauty brand behind top-selling products secured a $100 million boost to fuel its growth.

byRita Garwood
September 15, 2025
in Deal Announcements, News

Siena Lending Group, a provider of asset-based lending solutions, acted as the sole left lead arranger, alongside its partner, Benefit Street Partners in the closing of a $100 million senior secured credit facility for a consumer-branded company. The company is a market leader in designing, developing and marketing retail cosmetics and beauty products to big box retailers including Target, Walmart, Amazon and Costco.

“We are proud to support the growth of the company and its incredible performance and success. The company has fantastic products that are number one or two in their categories in the beauty and cosmetics space,” said Stephen Fuscaldo, Managing Director at Siena Lending Group.

 

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