SG Credit Partners, through its consumer products division, partnered with Brew Dr. Kombucha, providing debt financing to support the company’s brand growth. This announcement comes on the heels of Brew Dr.’s new packaging roll-out and flavor releases earlier this year.
“As consumers are discovering kombucha in large numbers, the cultural perception of kombucha is truly being transformed from a niche elixir to an approachable functional beverage in an exciting and innovative category,” Matt Thomas, founder of Brew Dr. Kombucha, said. “We want to make kombucha a mainstream beverage that people can embrace in their everyday lives, and we couldn’t be happier teaming up with SG. They have deep industry knowledge of the consumer brands space and partnered with us on a financing solution attentive to our growth goals.”
“Brew Dr. is an exceptional brand with an uncompromised product and a strong commitment to people and planet,” Evan Waggoner, director at SG Credit Partners, said. “They have a proven track record of differentiating in an established industry and we’re thrilled to support their next phase of growth.”
