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Home Deal Announcements

JPalmer Collective Fuels Cerebelly’s Growth with $7MM Line of Credit

The financing is designed to empower the company to invest in inventory, innovation and operations, accelerating its long-term growth plan.

byBrianna Wilson
August 21, 2025
in Deal Announcements, News

JPalmer Collective (JPC), an asset-based lending company committed to funding high-growth, women-founded and natural products companies focused on the “conscious consumer,” closed a line of credit of $7 million to Cerebelly, a producer of organic, nutrient-rich baby food purees.

“Cerebelly is a perfect fit for JPalmer Collective: a women-founded, first-of-its-kind food brand working to positively improve baby’s health and nutrition,” Jennifer Palmer, founder and CEO of JPalmer Collective, said. “We had the privilege of working with Cerebelly in its early days, and the remarkable growth they’ve achieved is a true testament to their strength as an industry leader. We’re thrilled to partner with them again as they expand their market share and continue to set the standard in the U.S. baby food category.”

The financing is designed to empower the company to invest in inventory, innovation and operations, accelerating its long-term growth plan.

“JPC is amazing to work with from start to finish and we never felt like just another transaction. They were interested in the brand and our strategy for growth, and what they can do to support us. It feels like a real partnership,” Don Clark, CEO of Cerebelly, said. “Their high level of expertise and collaborative way of working will continue to be immensely supportive to our growth.”

“JPalmer Collective has given us the flexibility to invest further in both innovation and day-to-day operations, and to finally be able to focus on the future,” Emily White, financial controller of Cerebelly, said. “Working with the JPC team was a seamless and collaborative experience. They worked tirelessly with us to meet our goal and approached every challenge that we faced with professionalism.”

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