The Healing Company acquired plant-based superfoods brand, Your Super. In parallel with the closing of the transaction, The Healing Company also announced the closing of a $150 million credit facility provided by i80 Group.
With previous fundraising from PepsiCo and Beyond Meat investor, PowerPlant Partners, Your Super has demonstrated the ability to grow quickly, while maintaining strong margins and a positive EBITDA outlook. The company has sold more than five million products across the U.S. and Europe, ranking 25th on the 2021 Inc. fastest growing companies list with three-year revenue growth of 11,477% and $180 million in cumulative revenue, and is focused on two high-growth wellness sectors, superfoods and plant-based nutrition, representing more than $200 billion of global market potential. The acquisition was financed through a combination of cash and HLCO equity, and will focus on expanding the impact and accessibility of Your Super’s portfolio of healing products, building on the company’s traction to date.
The wellness industry is predicted to reach $7 trillion by 2025, with the supplement category historically showing stability in a downturn, growing 8% through the 2007-2009 recession. The new credit facility provided by i80 Group will fuel The Healing Company’s plans to drive consolidation in a fragmented market, with the objective of buying and scaling more than 15 supplements and nutraceuticals brands over the next few years. The market is favorable for M&A, with valuations dropping considerably from 2021, creating substantial tailwinds for The Healing Company’s roll-up strategy.
Co-founded by former IMG Model and supplements entrepreneur Anabel Oelmann, and ex Jet.com and Equinox Media president Simon Belsham, The Healing Company launched earlier this year. It is backed by a group of disruptors, entrepreneurs and healers including world-renowned pioneer in integrative medicine and personal transformation Dr. Deepak Chopra, eminent investor and psychedelics entrepreneur Christian Angermayer, and Social Chain and Thirdweb founder and Dragons Den member Steven Bartlett._x000D_
“Your Super is the perfect first acquisition for The Healing Company,” Simon Belsham, Co-Founder and CEO of The Healing Company, said. “With great founders, a powerful brand, robust margins and a fantastic product portfolio in a large and growing sector, Your Super couldn’t be better positioned to succeed in this challenging economy. With 100 million Americans in medical debt and facing a likely recession, preventative healthcare has never been more relevant or important. I couldn’t be more excited to partner with Kristel and Michael on this next phase of growth.”
“We are thrilled to enter this new chapter alongside The Healing Company and look forward to growing the healing impact of Your Super with the guidance of such a pioneering team; there couldn’t be a better partner to take us to the next level,” Michael Kuech, co-founder of Your Super, said.
“Food is medicine, and we now know definitively that plant-based nutrition has immense healing potential as it combats inflammation, which causes more than 80% of chronic disease,” Dr. Deepak Chopra, MD, chief scientific advisor of The Healing Company, said. “Your Super has developed clean, plant-based, superfood mixes that help more people benefit from the healing power of plants, and we’re excited to help increase access to their products through this acquisition.”
“The Healing Company’s targeted acquisition strategy is highly attractive in the currently challenged economic environment as we’ve seen declining asset prices this year, and we expect them to fall further,” Marc Helwani, founder and CIO of i80 Group, said. “The Healing Company’s experienced and visionary team is perfectly positioned to capitalize on this, and we’re proud to partner with them on this venture.”
“Over the past 6 months we’ve met with hundreds of businesses and inspirational founders. Our strong mission alignment, immense conviction in the opportunity to scale this business and tremendous founders in Kristel and Michael, make us proud to have Your Super as our marquee first acquisition,” Anabel Oelmann, co-founder of The Healing Company, said.
