HPD Lendscape changed its name to Lendscape as part of a brand refresh initiative.
The company, a secured finance technology provider, has evolved its brand to reflect the company’s market position and progressive approach to the financial sector. As part of this initiative, the business has changed its name from HPD Lendscape to Lendscape, matching the name of its software platform.
While the name and logo of the company have changed, there is no change to ownership, management or the range of solutions and services the business provides.
“Our business has enjoyed many years of success, and we are proud of our long history and what we have achieved,” Kevin Day, CEO of Lendscape, said. “Today’s announcement is about more than a name change; it represents our vision for enabling the world’s banks and lenders to modernize and rethink business financing, helping our clients shape the future of business lending.
“We have a track record of adaptation and innovation, and our passion for the industry is stronger than ever. This brand evolution will build on our heritage and strengths, reflecting the business we are today and establishing our direction for the future.”
