Gordon Brothers has expanded the Broyhill furniture brand through new licensing agreements with Living Style, Bedding Industries of America and Town & Country Living.
The new partners will introduce product lines across categories including furniture, mattresses, rugs and home décor, with collections set to debut at the High Point Furniture Market in April.
Gordon Brothers acquired Broyhill in 2025 and has since focused on growing the brand through an asset-light licensing model.
“Over the past year, it has been exciting to work with and help reinvigorate the Broyhill brand,” Carolyn D’Angelo, senior managing director and head of brand operations at Gordon Brothers, said. “This licensing strategy will allow Broyhill to tap into the expertise of each licensee to expand its catalogue of classic and quality home décor. We’re proud to build upon its legacy and are looking forward to showcasing this classic brand to both long-time and new customers from around the world.”
The expanded product lineup will be showcased at the High Point Furniture Market, scheduled for April 25–29 in High Point, NC.
