CIBC Innovation Banking acted as the lead arranger and administrative agent on a credit facility for 360insights, a partner engagement and business optimization company based in Whitby, ON.
“We are thrilled to work with the 360insights team as they continue their leadership and growth in the channel incentive space,” Adam Weiers, executive director of CIBC Innovation Banking, said. “The company and its platform are well positioned to continue to tackle complex B2B and channel marketing challenges, and deliver value to their clients globally.”
“The collaboration with CIBC Innovation Banking is an exciting development for 360insights, as it allows us to further invest in our innovative platform and expand our capabilities,” Vanessa Sharma, vice president, finance at 360insights, said. “This funding is crucial in helping us support our global clients more effectively and drive success in the channel incentive industry.”
Existing investors include Sageview Capital.