Bain Capital’s private credit group acted as lead lender and administrative agent for a $250 million senior credit facility for Playfly Sports a revenue maximization company and portfolio company of Access Holdings. The financing will support Playfly’s continued growth.
“We are pleased to deepen our relationship with Access through this investment and support Playfly’s continued growth,” Brad Charchut, partner at Bain Capital Credit, said. “Access has a strong track record of building and scaling market-leading businesses, and we have valued our partnership across multiple transactions over the years.”
Megan McKenzie, vice president at Bain Capital Credit, added, “Playfly has built a differentiated platform across sports media, sponsorship, and technology, helping rights holders and brands create greater value from highly engaged audiences. In a dynamic and increasingly complex sports landscape, we continue to see opportunities to invest in businesses that help bring together key participants across the industry. We’re excited to support Playfly and Access as they continue to execute on this next phase of growth.”
