NEW YORK — Assembled Brands Capital, an asset-based lender for high-growth consumer brands, has closed a new growth line of credit with wildwonder, a standout brand in the rapidly expanding probiotic beverage market. The secured facility will provide the working capital necessary to scale production, optimize inventory management, and meet the growing consumer demand.
Founded in 2020 by Rosa Li, wildwonder pioneered the fusion of probiotics and prebiotic plant fiber to create a unique, health-driven beverage. With consistent year-over-year growth and a growing national presence, the brand is well-positioned for its next expansion phase.
“We’re excited to support wildwonder as they continue to innovate in the probiotic beverage space,” said Jeffrey Mangiafi, co-head of East Coast Originations. “With their strong foundation, innovative approach, and growing demand, we look forward to seeing them expand and solidify their leadership in the market.”
Li’s leadership has been instrumental in wildwonder’s success. Her appearance on Shark Tank, where she secured a partnership with Tony Xu, co-founder and CEO of DoorDash, significantly amplified the brand’s national visibility, contributing to its rapid growth.