Alkami Technology, a cloud-based digital banking solutions provider for financial institutions in the U.S., launched its Business Banking Digital Maturity Assessment.
Built only for financial institutions, this tool was derived from a recent study that was published in partnership with Emerald Research Group and financial services influencer Jim Marous. The research surveyed 150 digital decision-makers operating in business banking solutions from banks and credit unions across the U.S., revealing distinct segments of business banking digital maturity based on how financial institutions leverage culture, strategy and technology to drive results.
The Business Banking Digital Maturity Assessment offers a framework for banks and credit unions to assess their current digital capabilities and identify opportunities to align with the demands of business clients. Leveraging insights from Alkami’s research on digital maturity in business banking, the assessment benchmarks a bank or credit union against the research baseline, categorizes it into one of four cohorts based on the answers and provides recommendations to accelerate the institution’s digital transformation.
“With this research, we wanted to go beyond traditional digital banking metrics and explore how the combination of culture, strategy and technology creates a sustainable competitive advantage for institutions that leverage their digital banking channel for both sales and service,” Allison Cerra, chief marketing officer for Alkami, said. “The results of the assessment can be used by financial institutions to take decisive steps in elevating their business banking strategies.”
The assessment evaluates key dimensions and capabilities including payments, data and marketing capabilities, digital account creation, subuser management, accounting and ERP system integration and more.
“Digital maturity has become more than just a competitive advantage — it’s a critical determinant of business success,” Jim Marous, owner and CEO of the Digital Banking Report, said. “What sets the leaders apart isn’t merely their technology stack — it’s their holistic approach to combining culture, strategy and technology to achieve superior results.”
