Alkami Technology, a digital sales and service platform provider for financial institutions in the U.S., and Arkatechture, a data infrastructure and analytics provider for financial institutions, formed a partnership and integration designed to help banks and credit unions turn transaction data into decision-ready transaction intelligence.
Through the integration, Arkatechture’s Arkalytics platform sends transaction data to the Alkami Data & Marketing Solution, where it is cleansed, categorized and enriched using Alkami’s knowledge base of more than 65,000 cataloged merchants. The enriched data is then returned to Arkalytics, where financial institutions can access strategic insights, account holder transaction data such as competitive bill pay activity, financial health and share of wallet combined with demographic, product, balance and other institutional data. Together, the solutions help financial institutions gain a more complete view of account holders, improve data quality and governance, and make faster, more informed decisions across marketing, product strategy, technology investment and growth planning.
“At Armstrong Bank, we view data as a strategic asset that helps us better understand our customers, identify opportunities and make smarter decisions across the organization,” Nick Jones, executive vice president and chief information officer at Armstrong Bank, said. “By bringing Alkami’s enriched transaction intelligence into Arkatechture’s analytics platform, we can give our teams a clearer view of customer needs, payment behaviors and relationship opportunities — helping us turn information into action faster.”
Christina Miller, vice president, channel and partner growth at Alkami, added, “Financial institutions are under increasing pressure to use data to drive measurable impact, but that requires trusted, accurate and accessible insights across the enterprise. This partnership with Arkatechture reflects Alkami’s commitment to being an open and connected software provider that makes it easier for banks and credit unions to work with the partners they trust.”
For Alkami customers, the integration is designed to reduce manual work and accelerate time-to-value through a turnkey connection between Arkalytics and the Alkami Data & Marketing Solution. The combined solution supports more effective audience segmentation, enhanced reporting and a scalable framework for data-driven growth.
“Arkalytics gives financial institutions the foundation to centralize, visualize and act on their information, while Alkami’s Data & Marketing Solution brings the transaction intelligence that makes those insights more meaningful,” Jamie Jackson, founder and CEO of Arkatechture, said. “By bringing these capabilities together, we are helping banks and credit unions deploy a modern analytics stack that supports confident decision-making every day.”
