BBVA has appointed Jesús Verdugo and Manuel Moure to its Business Development team in the U.S. Verdugo will serve as head of Strategy and Portfolio Management, while Moure is the head of Retail Customer Solutions Development.
Verdugo will provide critical support to business activity and project initiatives within the Business Development Unit to ensure strategic alignment within the U.S. He will also be responsible for Client Solutions project prioritization and asset allocation, as well as its agile coaches and finance.
Moure joins the U.S. team from BBVA Group in Madrid and will be responsible for managing the execution of retail customer programs and projects, including leading the development of the bank’s award-winning mobile banking app. He has been with BBVA since 2010 and most recently served as Global Product director, building a strong digital product management culture and leading the digital transformation within the product team through the adoption of agile methodologies.
“The skill sets and experience that Jesús and Manuel bring to the table would make each of them a fantastic addition to the Business Development team in his own right,” said Jose Luis Elechiguerra, head of Business Development in the U.S. “Having both of them here gives us the building blocks we need to continue on our aggressive course toward growth and transformation.”
Verdugo comes to the U.S. from his most recent prior role as Global Head of Business Execution Group for Talent & Culture in Madrid, where he sponsored the project to transform the area into an agile center of operational excellence.
Prior to joining the bank, Verdugo led a number of local and international teams through transformation plans, process reengineering and organizational restructuring for leading global financial institutions.
Prior to his time with BBVA in Madrid, Moure was the Innovation and Digital strategist for BBVA Innovation Hub and BBVA Ventures in San Francisco. He was a key part of the team that developed a solution within the BBVA app that allows customers to access all their financial data in one place, improving lending opportunities. Moure has also worked at a number of technology start-ups, helping to groom and grow them for acquisition.
