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BlueVine Appoints Allocca as First Chief Operating Officer

byRita Garwood
March 19, 2021
in People

BlueVine provides small and medium-sized businesses with access to financial services built with them in mind.

In this role, Allocca will generate strong operational efficiency across the organization and drive growth across all products. Allocca brings more than 25 years of experience in the fintech and financial services industries to this new role.

Most recently, he served as the president of LendingClub, where he grew revenue and transformed the organization through automation, reduction of turnaround times and expansion of offerings.

Prior to that, Allocca led PayPal’s multi-billion-dollar credit business, PayPal Credit. He will report to Eyal Lifshitz, CEO and co-founder. At PayPal, Allocca launched and scaled small business lending. He also held a number of senior leadership positions at Wells Fargo.

“Small businesses continue to showcase their resilience a year into the COVID-19 pandemic, and they’re now focused on building back stronger in the coming months. To support this segment of the economy, BlueVine is growing rapidly to meet their unique needs,” Eyal Lifshitz, CEO and co-founder of BlueVine, said. “A seasoned banking and fintech operator, Steve brings decades of experience in the financial services industry and operational expertise to BlueVine. Steve will play a crucial role in integrating operations and delivering the best customer experiences as we continue to effectively scale, allowing more small business owners to focus on running their business.”

Allocca also co-founded and serves on the board of directors at Loan Science, which provides loan portfolio analytics and management for banks, education companies, insurers and investment firms. Additionally, he currently serves on the board of directors at Growers Edge and Payliance.

“After starting a business of my own, I understood how lonely small business owners can feel when searching for a banking solution that truly meets their individual needs,” Allocca, said. “BlueVine is a true ally to small businesses across the U.S. and is there to help them when they need it most. I’m proud to join the BlueVine team at a pivotal moment and look forward to building on the success this organization has already achieved.”

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