WhiteHorse Capital provided a new senior secured term loan facility to Connexity to support its acquisition of SkimLinks.
California-based Connexity is an independent provider of new ecommerce customer prospecting across the U.S. and Europe, serving the retail performance marketing industry. UK-based SkimLinks is an ecommerce monetization business focused on connecting its network of more than 61,000 publishers with more than 48,000 retailers.
“We closed this transaction in a very challenging underwriting environment and WhiteHorse delivered in all respects: moving on a compressed timeline, being commercial on documentation and acting with integrity throughout to close a highly impactful acquisition for Connexity,” J.T. Treadwell, managing director at Symphony Technology Group, which is serving as sponsor, said. “This was a great start to a partnership.”
“We are excited to partner with Connexity and STG by providing a financing solution for the company’s acquisition of SkimLinks,” Mark Bernier, managing director at WhiteHorse Capital, said. “We look forward to supporting the company, management team and sponsor as they execute on their operating strategy going forward.”
JEGI acted as advisor to the Connexity and Symphony Technology Group.
Symphony Technology Group is a private equity partner to companies in data, software and analytics.
WhiteHorse is the direct lending affiliate of H.I.G. Capital, a private equity and alternative assets investment firm with $37 billion of equity capital under management. WhiteHorse provides debt financing to middle market companies across a range of industries, including business services, manufacturing, healthcare, retail, food/agriculture and specialty finance. WhiteHorse provides senior and subordinated debt for refinancings, growth capital, acquisitions, buyouts and balance sheet recapitalizations.
