Cambridge Savings Bank (CSB), a full-service community bank with $7 billion in assets, increased an asset-based lending credit facility for Belle Brands, helping to fuel the company’s acquisition of Versed, a clean, solutions-driven skincare and makeup brand founded by Katherine Power. The acquisition marks Belle Brands’ second add-on acquisition as the platform continues to grow and scale its portfolio of leading beauty and personal care brands. The transaction was recently announced by Belle Brands and its parent company, Windsong Global.
“Cambridge Savings Bank is proud to support growth-oriented companies and sponsors that are building leading consumer brands,” Yvonne Kizner, senior vice president, head of asset-based lending at CSB, said. “Belle Brands has established a compelling platform with a disciplined approach to brand acquisition and value creation. We were pleased to support this transaction, which represents the platform’s second add-on acquisition, and look forward to continuing our partnership as Belle Brands expands its portfolio and scales its business.”
Brian Cooper, partner at Windsong Global, added, “The acquisition of Versed is an important milestone for Belle Brands as we continue to build a differentiated portfolio of beauty and personal care brands. Cambridge Savings Bank played a pivotal role in helping us complete this transaction. Their team understands the dynamics of acquisitive growth and delivered the flexibility, responsiveness and partnership we needed to successfully execute on our strategy. We appreciate their support as we continue to grow and scale the Belle Brands platform.”
The Versed acquisition builds on Belle Brands’ strategy of partnering with consumer-oriented brands that combine strong product performance, accessibility and meaningful growth potential. The addition of Versed further enhances the platform’s presence across skincare, makeup, haircare, and personal care categories while expanding its portfolio of consumer-loved brands.
