REINVENTION
Chief Product Officer
HQ: Minneapolis
612-851-3200 • solifi.com
At Solifi, innovation is core to the value the company brings to market. With its deep industry experience and close customer engagement, Solifi produces the insight needed to produce market-leading and innovative secured finance solutions.
Over the past year, Solifi (formerly IDS) set a new direction to reshape a fragmented technology landscape into a singular platform supporting vertical-specific applications to better serve its customers. Solifi’s new brand brought together innovative solutions, deep industry expertise, global reach and a unified technology platform designed to enable its customers to deploy capital to power global commerce. To establish this innovative business model, Solifi acquired William Stucky & Associates and White Clarke Group in 2021.
Solifi’s mission as a global finance technology company focuses on strengthening its customers’ market positions with an open finance platform to guard, guide and grow their businesses. Solifi’s platform provides a low-friction pathway to modernizing technology that’s scalable, efficient and affordable and enables its customers to plug into technology more quickly. With common, standard and reusable frameworks and integrations with best-in-class technology providers and services on a single platform, Solifi’s customers can better serve their own customers.
Recently, a Solifi customer was using an older on-premise asset-based lending software system. By using an outdated system, the customer was missing out on upgrades and new features and became overwhelmed with the IT demands of maintaining an on-premise solution, making it impossible to focus on business growth. By utilizing Solifi’s software-as-a-service (SaaS) and open finance platform technology, the customer found an easy, frictionless path to modernize, receive upgrades without disruption and expand its offerings to its customers through Solifi’s self-service borrower portal
Solifi will soon release expanded features to its borrower portal, which will allow borrowers to manage portal users, putting more control at the borrower level and freeing up lenders to focus on high-value tasks to grow their businesses.
