JPalmer Collective (JPC), an asset-based lending firm committed to funding high-growth, women-led companies, closed a $1.5 million debt facility to Wildfang, a bold, purpose-driven apparel brand built to be “a home for badass women everywhere.”
“This financing is a meaningful tranche for Wildfang as they manage seasonal inventory, long lead times and new product launches throughout the year,” Jennifer Palmer, founder and CEO of JPalmer Collective, said. “Wildfang exemplifies how a brand can drive cultural change while building a strong, scalable business. We’re proud to support their continued growth with flexible capital aligned to their operational needs.”
The funding will be used for working capital to support inventory build, product launches and ongoing growth initiatives. With complex seasonal cycles and evolving product lines, Wildfang sought a financing partner with deep comfort around inventory and a flexible, founder-aligned approach.
“From the beginning, it was clear that JPalmer was a natural fit for Wildfang,” Amy Hjorth, president at Wildfang, said. “Their commitment to prioritizing women- and minority-led businesses, paired with a collaborative, partnership-approach, is both refreshing and closely mirrors our values and how we operate. Jenn and her team worked alongside us to shape a structure that truly fit both of our businesses, making it feel like a real partnership well before a term sheet was on the table. As a growing business with a clear mission and vision, we’re energized by what this partnership unlocks for our next phase of growth.”







