CIBC Innovation Banking has provided $5 million growth capital financing for search intelligence provider Adthena.
The growth capital will be used to support the company’s international expansion and provide added fuel for its technology investment plans.
Adthena’s AI-driven search intelligence software solution delivers a comprehensive, personalized view of each user’s market, without keyword or competitor limitations. The company’s patented technology enables enterprise search marketers to understand their paid search landscape as a whole and acquire customers using insights about their competitors.
Adthena has raised $18 million and is backed by Updata Partners, a leading technology focused growth equity fund.
“We are very excited to be supporting a top-tier management team” said Caroline Tkatschow, director at CIBC Innovation Banking. “The team at Adthena has developed a market-leading AI-driven tool that gives their customers a competitive advantage in gathering market intelligence daily. We look forward to helping support the Company in their next stage of growth.”
