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Home Deal Announcements

CIBC Innovation Banking Provides Growth Capital Financing to Swoogo

byPhil Neuffer
March 7, 2024
in Deal Announcements

PRESS RELEASE

CIBC Innovation Banking announced today that it has provided growth financing to Swoogo, a leading provider of event management software for in person, digital and hybrid events. Swoogo will use the funding to solidify their position and offering for enterprise event management, helping organizers run events at scale.

Founded in 2015 by event professionals, for event professionals, Swoogo simplifies and streamlines the complexities of event management. The platform encompasses event organization, from registration and session scheduling, to event website generation, post-event data reports and communication. Swoogo also enables event marketers to build a website specified to fit their event needs, with embedded registration, marketing, and speaker resources.

“The team at CIBC Innovation Banking understands our business needs,” said Anthony Vega, SVP Finance, Swoogo. “This round of financing will unlock opportunities that we could not have pursued otherwise. We look forward to working with CIBC for years to come.”

David Healey of Bain Capital, Swoogo’s lead investor since 2021, said, “Swoogo has achieved rapid, profitable growth and this raise is the culmination of the company’s stellar performance. CIBC is a great partner and we’re excited to work with them in support of Swoogo’s acceleration.”

“We are excited to partner with Swoogo as they enter their next phase of growth,” said Andrew Phillips, Managing Director in CIBC Innovation Banking’s Boston office. “Swoogo is well positioned to bridge the gap between in person and remote events.”

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