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JPalmer Collective Appoints Joubran to Business Development Officer Role

Jonathan Joubran will be instrumental in connecting growth-stage brands with tailored financing solutions and strengthening client partnerships.

byBrianna Wilson
April 9, 2026
in News, People

JPalmer Collective (JPC), an asset-based lending firm focused on funding high-growth, women-led and natural products companies, appointed Jonathan Joubran as business development officer. Joubran will be instrumental in connecting growth-stage brands with tailored financing solutions and strengthening client partnerships.

A seasoned veteran based in Toronto in the consume-packaged goods (CPG) financing space, Joubran has experience funding more than 200 CPG and e-commerce companies and deploying over $160 million through inventory financing and revenue-based financing.

“Jonathan is an excellent addition to the JPC team, with his deep expertise in CPG financing and a strong track record in supporting high-growth brands,” Jennifer Palmer, founder and CEO of JPC, said. “His ability to build meaningful relationships with clients and structure flexible capital solutions that help companies grow and scale will be invaluable as we continue to expand our reach and support more brands.”

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