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Home Magazine 2024 Women and DEI

Ying Yang, SVP & Director of Business Development – Rosenthal Trade Capital, Rosenthal & Rosenthal

byPhil Neuffer
March 20, 2024
in 2024 Women and DEI, Magazine
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Ying Yang
SVP & Director of Business Development – Rosenthal Trade Capital
Rosenthal & Rosenthal

Over the course of two decades in the specialty finance industry, Ying Yang has sharpened her expertise primarily in two areas: credit administration and business development. Since joining Rosenthal & Rosenthal’s West Coast office in 2017, she has developed even more skills while expanding new client relationships for Rosenthal’s factoring and asset-based lending groups, recently assuming the role of director of business development for the firm’s purchase order financing division, Rosenthal Trade Capital.

Yang initially found the transition from underwriting to business development challenging. However, she says that putting herself in the unknown new role “propelled” her forward as she learned that “sales is an art” and that “timing is everything.” Her background in credit has strengthened her efforts in business development and extinguished the self-doubt that she once possessed.

“I have learned that success is 90% effort, hard work, persistence, patience, passion, and 10% luck. But the harder you work on your craft, the luckier you get,” Yang says.

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Yang believes the luck one needs in their career can come from mentors and advocates who become champions for their success and can eventually evolve into lifelong friends. Now taking on more mentorship responsibilities of her own, Yang would like to encourage the next generation of future leaders to forge their own paths and develop a better work-life balance. Yang says that she wants to show her daughters that “you can create a fulfilling career all the while remaining family-focused.”

At Rosenthal, Yang cherishes the chance to be part of a culture that celebrates an “entrepreneurial mindset.” She takes joy in creating a team-oriented and collaborative environment within her firm that extends out to her peers in the ABL industry. Additionally, Yang likes to celebrate the success of others as much as her own.

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