William Brice Reid joined nFusion Capital as senior vice president, based in nFusion’s Dallas office. Reid will be responsible for receivables purchasing, asset-based lending and loan originations and developing client and referral relationships across the United States.
“I believe Brice is the ideal fit to help us strengthen our sales bench and energize the next chapter of our growth,” Jason Lippman, CEO of nFusion Capital, said. “We were impressed with his track record, his personal approach and his clear attention to detail. We are excited to have him on our team.”
In structuring asset-based lending and factoring solutions uniquely suited to each client’s business and situational needs, Reid draws upon his experience in factoring and marketing. Prior to nFusion, Reid worked in collections, operations, credit and underwriting, and developed a deep understanding of all aspects of the factoring industry. He also worked in marketing for several sports entities, including Publicis Hawkeye, a sports marketing agency, where he developed his business and relationship skills.
