Daily News: December 26, 2013

Silicon Valley Bank Provides $12.5MM to Integrate

Integrate, the first closed-loop marketing software and media services provider, announced it has secured $12.5 million in credit facilities from Silicon Valley Bank. This new financing brings the company’s total raised-funds amount to $35 million since the company was founded in 2010, and will be used to accelerate further development of Integrate’s marketing software platform and fuel customer adoption across B2B and B2C marketing organizations.

“This line of credit from a respected source like Silicon Valley Bank is an acknowledgment of our success to date and the growing recognition of the need for CMOs and media executives to connect their media investment and data with their marketing strategy and processes,” said Hart Cunningham, CEO of Integrate. “With growing demand, this credit facility provides us with additional resources to deliver on the market opportunity.”

“Our mission is to help high-growth and innovative clients grow,” said Charlie Kelly, Director, Silicon Valley Bank. “We are pleased to support Integrate as it disrupts the status quo and defines new ways for CMOs and marketers to deliver business value.”

Scottsdale, AZ-based Integrate is a closed-loop marketing software and media services provider serving more than 2,500 brand and agency customers.