Monroe Capital acted as sole lead arranger and administrative agent on the funding of a senior credit facility to support private equity sponsor Clarion Capital Partners’ acquisition of Madison Logic in partnership with its existing shareholders and senior management.

Based in New York City, Madison Logic specializes in account-based marketing. The company’s B2B marketing technology platform, Activate ABM, unifies targeted advertising and content syndication with attribution metrics to show measurable return on investment.

Monroe Capital is a provider of senior and junior debt and equity co-investments to middle-market companies in the U.S. and Canada.