Square 1 Bank provided a $1,475,000 credit facility to Target Data, a data-driven marketing provider that manages and executes marketing campaigns that harness the power of customers’ data. Proceeds will be used for working capital to support the company’s continued growth.

Founded in 2007, Target Data’s cloud-based marketing optimization platform merges clients’ internal customer and sales data with third-party household data to identify, rank and profile valuable customers and prospects, which allows campaigns to be executed quickly without an upfront investment in software.

“Target Data’s innovative platform is changing the way businesses access data-driven marketing,” said Ryan Dammeyer, managing director of Square 1 Bank’s Midwest region. With an experienced management team, the company is poised for success and growth and Square 1 is excited to partner with them every step of the way.”