Alida, a provider of experience management, secured a $60 million syndicated credit facility from National Bank of Canada through its technology and innovation banking group. Co-lenders include BMO, Comerica and Silicon Valley Bank. The funding offers the company meaningful capital to continue its long-term growth trajectory.

“Understanding customers and employees is key for business prosperity, and we are confident that Alida will continue playing an important role in making it happen for their clients. National Bank technology and innovation banking group is proud to power fast-growing and promising tech businesses across the country for more than 20 years and to help bring innovative ideas to market. We are eager to follow Alida’s evolution,” Mathieu Apuzzo, managing director for Western Canada, technology and innovation banking at National Bank, said.

The credit facility will support capital requirements and strategic initiatives as Alida continues on its aggressive growth strategy centered around providing world-class customer, employee, product and brand experiences.

“The funding from National Bank reflects the confidence that has been instilled in our future business prospects, financial health and our success as leaders in the customer experience (CX) industry,” Ross Wainwright, CEO at Alida, said. “With this new financing agreement, Alida is well positioned to continue expanding our innovative product portfolio to meet the fast-evolving needs of our customers.”