Allspring Global Investments, an independent asset manager with more than $541 billion in assets under management, has a new senior hire on its corporate communications team.

Melissa Murphy joins Allspring as head of public relations, reporting to Debbi Tippett, head of corporate communications. Murphy directs Allspring’s PR strategy globally. She joins from SunStar Strategic, where she spent more than 20 years leading PR strategies for asset management firms. Murphy began her career at Strong Investments as part of its media relations and corporate communications team.

This addition to Allspring’s media and public relations platform is designed to strategically support the firm on its journey toward building a world-class, global asset management firm.

“We are delighted to welcome Melissa to our team. She brings tremendous asset management PR experience and deep industry connections to Allspring. Growing our team with the right in-house expertise enables us to further elevate the Allspring brand for our clients,” Kelly Vives, chief marketing and communications officer at Allspring, said.