Tree Line Partners provided a first lien term loan and equity co-investment to support Advice Media’s acquisition of Page 1 Solutions.

Advice Media, based in Park City, UT, is a provider of software-based marketing solutions for medical and dental practices. Advice Media has been managing the online footprint of private medical and dental practices nationwide for over two decades.

Founded in 2001, Page 1 Solutions provides multi-channel marketing strategies for attorneys, medical practices, and dental clinics throughout the U.S.

“We appreciate Tree Line’s support throughout the Page 1 acquisition process”, said Shawn Miele, CEO of Advice Media. “Tree Line’s thoughtful approach to the transaction process provided not only attentive support on key diligence topics, but timely and creative feedback which enabled Advice Media to structure an acquisition which accomplished everyone’s goals. This marks our second add-on completed since we partnered with Tree Line in June 2019 and the financing process efficiency gives us a lot of confidence in the future.”

Tree Line is a private credit asset management firm focused on direct lending to the lower middle market.