Keltic Financial Services announced the appointment of William J.R. Bahls to its sales team as vice president and mid-Atlantic regional manager. He will be responsible for new business generation in the Mid-Atlantic region.

Bahls joins Keltic with more than 20 years of commercial lending experience after a very successful career including positions with Summit Financial Resources, Entrepreneur Growth Capital, Newtek Business Services, Presidential Financial and several commercial leasing companies.

In these positions he has been involved with alternative working capital financing in niches such as traditional asset-based finance, factoring and leasing in roles including vice president of business development, vice president of operations and vice president of marketing. In all capacities Bahls enjoyed significant success in mining referral sources such as bankers, brokers, and other centers of influence to increase lead generation.

On behalf of Keltic Financial, John P. Reilly, founder and CEO, said “We are very pleased that Bill decided to join our team. Bill is a well-known guy in our industry and people like to do business with good people. We are confident that he will have a successful career with Keltic.”