Dex One and SuperMedia announced the completion of their merger, creating Dex Media — one of the largest national providers of social, local and mobile marketing solutions through direct relationships with local businesses. The common stock of Dex Media will begin trading May 1, 2013 on the NASDAQ stock exchange under the symbol: DXM.
Completion of the merger occurred simultaneously with each company’s emergence from Chapter 11 bankruptcy protection. Each of Dex One’s and SuperMedia’s pre-packaged Plans of Reorganization became effective following their confirmations by the United States Bankruptcy Court for the District of Delaware on April 29, 2013.
“Dex Media is positioned to help businesses across the country grow, with over 2,700 marketing consultants already advising approximately 665,000 local businesses across social, local and mobile media,” said Peter McDonald, president and CEO of Dex Media. “We intend to seize the opportunity to create additional value for existing and new clients, employees and investors. I want to recognize the outstanding performance of Dex One and SuperMedia employees over the past few years to transform the companies and make the merger and creation of Dex Media possible.”
“This combination establishes Dex Media as a powerful marketing services company with digital revenue approaching $500 million and a near national footprint,” said Alan Schultz, chairman of the board of directors of Dex Media. “The company plans to leverage its strong free cash flow generation, expense synergies and tax assets to build on its offline foundation to offer effective marketing solutions and reduce debt.”
Dex Media estimates it will realize approximately $150 million to $175 million of annual run rate cost synergies by 2015, and expects to preserve access to Dex One’s remaining tax attributes and generate future attributes, in aggregate totaling as much as $1.8 billion, to offset income attributable to the combined company following the completion of the transaction.
While the corporate entity will be called Dex Media, the Dex One and SuperMedia brands, client-facing operations and communications will continue under the Dex One and SuperMedia brand names. Dex Media headquarters are in Dallas.
Previously on abfjournal.com: