Alvarez & Marsal launched its Global Transaction Analytics service offering. Led by Steven Lee, a managing director with the Global Transaction Advisory Group, GTA will focus on the development, application and implementation of data analytics to enhance clients’ buy-side and sell-side transactions and capital markets activity.

In response to growing market demand for more business insights embedded in the due diligence process, the Global Transaction Advisory Group will invest in advanced technology and resources world-wide, including bolstering the firm’s data analytics “Center of Excellence” team in Mumbai and adding resources throughout the U.S., Latin America, Europe, India and Asia.

“Data analytics is integral to the future of due diligence and the transaction advisory process,” said Paul Aversano, global head of the Transaction Advisory Group. “The continued development and deployment of these services, under Steven’s leadership, is critical to A&M’s overall growth and competitiveness in the marketplace. GTA’s insights combined with A&M’s operational heritage will maximize value and enhance performance improvement of our clients’ underlying assets.”

Lee has more than 15 years of experience analyzing and leveraging financial and operational business data on behalf of clients. He counsels private equity firms and other strategic buyers and sellers on applying data analytics and metric transparency to inform investment decision making and performance improvements.

Lee previously worked in the firm’s Global Disputes and Investigations practice where he led the Applied Data Analytics service. Previously, he worked at several mid- to large-size corporations and at a Big Four accounting firm where he performed investigative data analytics in the context of fraud, risk management and regulatory compliance.