Victory Park Capital (VPC) announced it funded Reich Brothers Holdings, led by seasoned distressed investors Jonathan and Adam Reich.

Former practicing bankruptcy attorneys, Jonathan and Adam Reich, serve as co-CEOs of Reich Brothers. Jonathan and Adam each bring more than 20 years of experience, leading profitable, fast-growing, full-service asset disposition firms. They bring a wide spectrum of industry and real estate experience, as well as first-hand knowledge of the complexities of bankruptcy proceedings and corporate divestitures of non-core assets.

“We believe there is a strong market opportunity to create a world-class platform within the surplus and capital asset liquidation sector,” said Derek Ferguson, vice president, Victory Park Capital. “Jonathan and Adam have built a successful track record of delivering high returns on investments by leveraging industry and real estate expertise, and in-depth contractual experience to structure asset dispositions across a wide range of asset classes. We are confident that the Reich brothers are the right leaders to drive this opportunity forward.”

“This new partnership combines our operational and industry expertise with VPC’s institutional capital base and history of transactional success in niche asset classes,” said Co-CEOs Jonathan and Adam Reich. “We look forward to working with the Victory Park team to successfully execute upon our strategy of building a multi-dimensional, industry-leading platform in the asset liquidation sector.”

Reich Brothers Holdings is a specialized, hands-on provider of capital asset solutions and focuses on the acquisition and disposition of distressed and surplus capital assets, while providing an extensive array of solutions for businesses seeking to continue operations or sell assets as a going concern.