SenecaOne Finance, a specialty finance company, has named Don Patrick as its new CEO. Brian Javadpour, the company founder and current CEO, will assume the role of executive chairman of the board and guide strategic planning to expand the company’s product offerings.

Prior to SenecaOne, Patrick spent the majority of his career at Merkle, where he served as both chief financial officer and chief operating officer. Other key leadership positions include his service as president of Infogroup Targeting Solutions, senior vice president of managed services at Alterian and vice president at JPMorgan.

“Since joining our leadership team in early 2014, Don has been instrumental in reinforcing SenecaOne’s leadership position in the lottery and structured settlement industries. Based on his experience and knowledge of the financial services landscape, Don is the ideal choice to take on the role of CEO as we continue to strengthen our value proposition in our current offerings, explore growth opportunities and continue to enhance value for SenecaOne’s clients and employees,” said Javadpour.

In addition to Patrick’s promotion, SenecaOne has named Mike Croxson as vice chairman of the board. Croxson will continue to serve as president of SenecaOne, but take on additional responsibilities with the company’s board of directors and lead external initiatives with key stakeholders.