Horizon Technology Finance led a $15 million venture loan for NOMi, an in-store retail analytics solution platform provider backed by venture capital firms, including Columbia Capital, Mohr Davidow Ventures and Information Venture Partners.

“NOMi is a leader in the retail analytics space and represents a strong addition to our high quality venture loan portfolio,” stated Gerald A. Michaud, president of Horizon. “NOMi’s technology and platform have been validated through the company’s strong relationships with top tier retailers, its growing pipeline of opportunities, continued revenue traction and growth and ongoing investor support. Our growth capital positions NOMi to fully capitalize on a large and attractive market opportunity.”

“We are very impressed with Horizon’s team of venture lending experts and the customized solutions they provide,” said Steve Jeffery, president and CEO of NOMi. “This growth capital will enable NOMi to better support the growing number of retailers who are implementing in-store analytics to help decrease expenses, increase revenues and optimize the customer experience.”