Daily News: August 14, 2014

GE Capital Finances Vista Equity’s AGDATA Acquisition

GE Capital’s Telecom, Media and Technology (TMT) financing business announced it served as administrative agent on $69 million of senior secured credit facilities to support the acquisition of AGDATA by Vista Equity Partners.

GE Capital Markets served as sole lead arranger and bookrunner on these facilities.

“GE Capital provided us with a flexible financing structure and strong capital commitment on this transaction. We look forward to our continued financing relationship,” said Kevin Sofield, head of capital markets at Vista Equity Partners.

Headquartered in Charlotte, NC, AGDATA provides data analytics and business intelligence solutions to seed manufacturers, distributors, retailers and farmers in the agriculture industry.

“We’re excited to support Vista and the AGDATA team as they continue to develop data solutions for the agriculture industry,” said Matthew Fleming, managing director with GE Capital’s TMT business.

AGDATA operates throughout the U.S. and Canada, enabling agriculture and animal health industry participants to collect and analyze complex sales data; develop and manage sophisticated marketing strategies; and execute sales and marketing programs.