CIT: Black Friday, Cyber Monday to Fuel Holiday Retail Sales
More than a third (37%) of U.S. middle-market retail executives expect stronger sales this holiday season, due in part to Black Friday and Cyber Monday, according to Burt Feinberg, Group Head of CIT Commercial & Industrial at CIT Group, in the U.S. Retail Sector Outlook in CIT’s Executive Insights video series.
Shift from Bricks and Mortar to Innovation
Retailers continue to focus on growing their businesses, but have shifted from traditional bricks and mortar storefronts to drive this growth. “Retail executives are focused on being more innovative, expanding product lines, improving service and staffing, marketing initiatives, advertising, utilizing new media and implementing loyalty programs to drive growth,” said Feinberg.
Gaining Market Share through Social Media and Technology
Technology and social media are playing an increasingly larger role in retail today. “It’s critical for retail executives to be on top of where social media