Welcome to the new ABF Journal! In 2010, ABF Journal introduces its loyal readers and advertisers to a newly sized magazine with more print advertising options than ever! It’s a new and exciting change for ABF Journal and exemplifies our commitment to maintaining our position as the premier source of information to the asset-based lending, factoring, commercial finance and turnaround management industries!
Published since 2002, with 8 issues annually reaching 7,000 subscribers, ABF Journal is the most widely read and distributed independent trade publication exclusively focused on specific segments of the commercial finance industry. ABF Journal’s comprehensive coverage of industry-relevant topics, issues and news is the reason it is recognized by advertisers as the premier choice for reaching more targeted prospects and customers than any other publication.
Each issue of ABF Journal also features six exclusive departments:
Up Front – featuring current industry news and real time industry data
Profile of Success – profiles of industry executives
Turnaround Corner – news and information from the corporate renewal industry.
Factoring Focus – recent headlines and data focused on the factoring industry.
Bankruptcy Update – news from the bankruptcy world.
Legal Eyes – legal news and issues in commercial finance
ABF Journal’s Special Feature Issues
In 2010, ABF Journal will again present two specially focused issues within its 8-issue calendar!
- April’s Annual Factoring Issue: Each spring, ABF Journal presents an issue focused on the issues and challenges faced in the Factoring industry featuring articles authored by factors, lenders and turnaround management professionals.
Bonus Distribution: International Factoring Association’s Annual Conference -April 2010.
- October’s Annual Conference Issue: This fall issue is one of the most widely read and distributed issues of the year. This issue is packed with articles, charts and an in-depth industry status report as experienced by leading asset-based lenders, factors and turnaround management professionals.
Bonus Distribution: Commercial Finance Association’s Annual Conference & Turnaround Management Association’s Annual Conference – both October 2010.
Magazine Display Ad Sizes
All ad sizes are shown as width x length
Full Page:
9" x 10.875" Trim Size
Half Page Island:
5.2" x 7"
Half Page Horizontal:
7.875" x 4.5"
Half Page Vertical:
3.875" x 9.5"
Third Page:
2.54" x 9.5"
Quarter Page:
3.875" x 4.5"
Sixth Page:
2.54" x 4.5"
Standard Black & White Display Ad Rates
INSERTION FREQUENCY (COST PER INSERTION)
AD SIZE
1X
2X
3X
4X
5X
6X
7X
8X
Full Page
$2,945
$2,655
$2,535
$2,445
$2,360
$2,270
$2,200
$2,135
Half Page Island
2,100
1,890
1,810
1,745
1,680
1,615
1,570
1,525
Half Page
1,695
1,525
1,460
1,410
1,355
1,305
1,265
1,225
Third Page
1,375
1,250
1,190
1,155
1,115
1,075
1,035
995
Quarter Page
965
870
850
825
800
775
750
725
Sixth Page
775
695
665
645
625
605
585
565
Two-Page Spread
5,595
5,045
4,815
4,645
4,485
4,315
4,180
4,055
Full page Cover & PREMIUM Guaranteed Position Ad Rates
INSERTION FREQUENCY (COST PER INSERTION)
AD SIZE
1X
2X
3X
4X
5X
6X
7X
8X
Back Cover
$3,940
$3,795
$3,650
$3,520
$3,390
$3,265
$3,155
$3,040
Inside Front Cover
3,565
3,425
3,290
3,175
3,060
2,945
2,830
2,710
Inside Back Cover
3,420
3,290
3,165
3,055
2,945
2,830
2,720
2,610
Pages 1, 2, 5 & 7
Position guaranteed at an additional 10% charge over standard full page rates
All advertising rates are subject to change.
COLOR/BLEED CHARGES
COST PER INSERTION*
AD SIZE
FULL COLOR
SINGLE COLOR
Full Page
$1,095
$575
Half Page & Island
875
450
Third & quarter Page
570
290
Sixth Page
325
175
Bleed (Available on Full Pgs Only)
200
* Color and bleed charges are per insertion. Single color charges are per color, all colors will run as CMYK (must be converted prior
to submission), no spot/PMS colors are accepted.
BELLY BANDS/INSERTS/GATEFOLDS
Special requests can be accommodated. Please contact your advertising representative for details and a quote.
AGENCY COMMISSIONS
Commissions are available to independent agencies for print advertising only. All ads must be submitted to
specifications below to qualify.
MULTIMEDIA DISCOUNT PACKAGES ABF Journal display advertisers contracting for two or more insertions qualify for the following Web
discounts: purchase one Web product and receive a 10% discount off the cost of that product,
or purchase two Web products and receive a 20% discount off the cost of both. Offer excludes
leaderboard banner and e-news advertising.
To inquire about Advertising opportunities and details, please contact:
Up Front – featuring current industry news and real time industry data